At Arada, we create communities that inspire healthier, happier and more meaningful lives. Through innovative developments, exceptional customer experiences and a commitment to sustainability, we are shaping places where people can live, work and thrive.

Joining Arada means becoming part of a collaborative, ambitious and forward-thinking team dedicated to delivering excellence across every aspect of our business.

Role Purpose:

Lead and manage the sales activities for tower cranes and related services, drive revenue growth, develop customer relationships, identify new business opportunities, and ensure sales targets are achieved in line with the company's business objectives.

Key Responsibilities:

• Develop and implement sales strategies for tower crane rental, sales.

• Identify and pursue new business opportunities within the construction, real estate, and infrastructure sectors.

• Build and maintain strong relationships with key customers, contractors, developers, and consultants.

• Prepare and submit commercial proposals, quotations, and tenders in coordination with the relevant teams.

• Negotiate commercial terms and support contract finalization within approved authority limits.

• Monitor the sales pipeline, opportunities, quotations, and conversion rates.

• Achieve agreed revenue, sales, and gross margin targets.

• Coordinate with Operations, Engineering, Finance, and other departments to ensure smooth execution of customer requirements.

• Monitor market trends, competitor activities, customer requirements, and pricing to identify business opportunities.

• Maintain accurate sales forecasts and provide regular updates to management.

• Ensure timely follow-up on leads, quotations, contracts, and customer enquiries.

• Support resolution of customer issues and maintain high levels of customer satisfaction.

• Ensure all sales activities comply with company policies, commercial procedures, and approved pricing and authority levels.

Experience

• 5 to 8 years of Experience selling tower cranes, mobile cranes, hoists, or related construction machinery is highly preferred.

• Strong understanding of the construction and infrastructure sector, including contractors, developers, and equipment rental companies.

• Proven experience managing the full sales cycle: lead generation, site visits, technical discussions, quotations, negotiations, and closing.

• Experience handling key accounts and building relationships with construction companies and crane rental businesses.

• Ability to prepare commercial proposals, pricing, tenders, and contracts.

• Experience achieving sales targets and developing new markets.

• Good technical understanding of tower crane capacity, configurations, installation, dismantling, and applications.

• Experience coordinating with engineering, operations, logistics, and after-sales teams.

• Regional market experience, particularly GCC/UAE construction markets, can be an advantage.

Using GenAI in Your Application Process

To support a fair and consistent experience for all candidates, we ask that assessments and interviews are completed independently and without assistance from generative AI tools. This ensures we understand your strengths, your thinking, and how you approach real situations.

Why join Arada?

At Arada, you'll have the opportunity to contribute to projects that transform communities while working alongside talented professionals in a culture that values innovation, collaboration and continuous growth. We are committed to creating an inclusive workplace where everyone has the opportunity to thrive and make a meaningful impact.

Equal Opportunity Statement

Arada is committed to creating a diverse and inclusive workplace. We welcome applications from all qualified individuals and make employment decisions based on merit, experience and business needs.